Facebook is an interesting source for friends, but even more interesting for small businesses like The Silver Barn. Yesterday we did what we call a Facebook Frenzy contest where fans share pics with other friends to then win the item featured. This is the second time we have done this as a fast way to spread the word about our store. It does generate buzz and new followers. But, what I get out of it more than I ever expected is the constant interaction throughout the day with the folks that follow our store and our page. When folks are in the store we constantly hear how much they like the store, like what we carry, enjoy the people who work here, but that is hard to get through the Internet. Yesterday we were able to “feel” the energy as our fans played, congratulated others who won, commented on items we were showing and basically told us what fun they had.
Today, a fan and customer told me she had such fun following the contest yesterday even though she didn’t win. There is a sense of community out there in Facebook land, you just sometimes have to rattle the keyboard to feel it.